Well, there you have it folks. Just when it’s your time to shine – lights, camera, action! – with Meerkat, Twitter releases its live-streaming video app, Periscope. We knew this was coming. Meerkat was launched with much fervor, and the fanaticism grew quickly. According to Simply Measured, during its launch at SXSW 2015, 91,776 Meerkat videos […]
Read More
I was recently asked to provide my take on a hotly contested tool of the trade – press releases. I provided basic tips on when a press release should be used, how to use the headline to get attention from a reporter and the format for how press releases should be written.
Once the bases are covered and the press release is distributed to your media contacts, how do you get a story written? A press release only opens the door. Relationships and resources are necessary to securing the coverage your investors can smile about. Let me explain.
Read More
Scores of technology PR pros hit the massive show floor at the 2014 International Consumer Electronics Show (CES) to support clients during interviews and engage with a vast army of bloggers, reporters and influential columnists that take over Vegas. For three days, more than 150,000 consumer technology – and increasingly enterprise technology – industry-types watched, tweeted and blogged about everything CES.
Read More
Welcome to the home of our newest platform, Interprose Voice!
Stop, collaborate, and listen – this famous phrase popularized in the early 90s certainly still rings true in communications today. As a strategic communications company, Interprose has navigated the profound changes in the industry around social media and content creation. We are excited by the evolution of PR and the disappearing lines between marketing and the availability of social networking tools to extend the message. The new Interprose Voice blog will provide a peek into the best social networking, marketing, and PR techniques for which we are known.
Read MoreFounded in January 1998, Interprose is a strategic communications company building business worth for B2B technology innovators who value being empowered to advance meaningful differentiation in an era of increasing marketplace noise.
Proud Member Of: 
© Copyright Interprose Inc. 2025 All Rights Reserved.